How to turn"Your Track Record" into a
"Public Position"
(Without Performing For An Audience)
This FREE 5-day email course breaks down the 5 mistakes keeping renewable energy founders from getting on the right shortlists, being visible to investors and partners, and arriving at conversation with credibility already established.
What You'll Get:
✓ The Translation Template - how to reframe what you know into the risk, return, and timing language decision-makers use.✓ Five visibility triggers - so you can publish with purpose between milestones without waiting for something to announce.✓ Three finished assets - a Founder's Position, a 120-word proof case, and a one-sentence positioning line, all built from work you've already done
......and after working through it, you'll show up to your next partnership conversation with your credibility already established.
Is this for me?
If you see yourself in any of these:
✓ You're a renewable energy founder with closed projects and referenceable outcomes, but the investors, partners, and programme leads who should know you don't.✓ You're heading into a raise or partnership conversation and re-establishing credibility that should precede you.✓ You want to be visible and recognisable at the right level that reflects where the organisation is and what it's building.✓ You want to stay visible between milestones but haven't found an approach that fits the level you're operating at.✓ You want a coherent position that works for the organisation you lead, so your track record attracts the right opportunities without it being time-consuming.
…then you should take a look at the Renewable Credibility Blueprint .
Access the Renewable Credibility Blueprint now:
A sneak peek of what's inside…
Day 1: Why Founders Get Overlooked - And the One-Line Point of View That Makes You Easy to Name, Quote, and Brief
Identify the perspective decision-makers should associate with you; built from the positions you've already formed and articulate it in a one-line POV
Day 2: Who You're Communicating For - And How to Reach the Investors and Partners, Not Just Peers Who Already Know Your Work
Learn why the way you talk about your work doesn't translate to the investors and partners seeing it through a different lens. Apply the Pain-Dream-Fix discipline to close that gap.
Day 3: The Proof Moment Framework - How to Turn Hard-Won Experience Into Credibility That's Carried Into Conversations Without You
Use the 3-part Situation–Judgment–Outcome framework to extract your experiences so others can understand the value of your judgment.
Day 4: Why Going Quiet Costs You - And How to Stay Visible Without the Time Burden
Build a publishing structure from the thinking already happening inside your work, so you can stay visible between milestones
Day 5: The Three Assets You Leave With. Your Founder's Position, a 120-Word Proof Case, and a Positioning Line Built From Experience You Already Have
Three deployable assets using the work developed throughout the course, ready to publish or incorporate into your positioning.
Access the Renewable Credibility Blueprint now:
About the author
Lesley-Marie Farnum is a communications practictioner and executive ghostwriter with 10 + years of experience turning complex information into clear, credible communication for leaders, employees and public audiences.Her work includes:Communications support for a regional renewable energy organization serving the CARICOM region, translating technical information and programme developments into digital reports, visual content, and stakeholder communications.Internal communications and employee engagement across a multi-market organization operating throughout the Caribbean.Communications for organizational events and multi-stakeholder initiatives where audience alignment, message clarity, and credibility were essential.
Access the Renewable Credibility Blueprint now:
Done! Your first Renewable Credibility Blueprint lesson is on the way.
Look for an email from Lesley-Marie Farnum in the next minute or two.Just a heads up: Emails hide in Promotions sometimes. If that happens, drag it to Primary so you get all the 5 lessons.See you there!